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Data Protection

1. General

Personal data entered by you is collected, processed and used by Continental Reifen Deutschland GmbH for the purpose of contract execution within the framework of your use of the website continental-tires.com. Insofar as this is necessary for the execution of the contract, the data may be passed on to the companies affiliated with Continental Reifen Deutschland GmbH pursuant to sections 15 et seqq. of the German Stock Corporation Act as stipulated in the Binding Corporate Rules of Continental.

If permitted and/or prescribed by law, the data may be evaluated for reporting purposes (e.g., statistics).

Your data will be collected, processed and used solely in compliance with the applicable data protection regulations (e.g., your consent).

In ensuring the provision of the website continental-tires.com (e.g., technical support), we transmit data to our service provider,

- Materna GmbH, Voßkuhle 37, 44141 Dortmund, Germany

- ]init[ Aktiengesellschaft für digitale Kommunikation, Köpenicker Str. 9, 10997 Berlin, Germany and

- mmpro film- und medienproduktion GmbH, Fidicinstraße 3, 10965 Berlin, Germany.

Materna GmbH, ]init[ Aktiengesellschaft für digitale Kommunikation and mmpro film- und medienproduktion GmbH collects and processes your personal data on our behalf insofar as this is necessary to execute the contract (on the basis of a Data Processing Agreement or, if Materna GmbH, ]init[ Aktiengesellschaft für digitale Kommunikation and mmpro film- und medienproduktion GmbH is based outside the EU, on the basis of the EU standard contractual clauses).

In accordance with the statutory provisions, all your data is treated as strictly confidential.

2. Collection and processing of data

Continental Reifen Deutschland GmbH only stores personal data relating to users of its website continental-tires.com if consent for this has been provided. The only data that is stored relates to the date and time of the visit, the pages visited, cursor use on the website, the page functions used, and the website from which the user accessed Continental’s websites. The IP address is transmitted anonymously and is only used to assign a geographical location at the city level. Continental Reifen Deutschland GmbH uses this information to measure website activity, to produce statistics, and to improve the services and information provided via the websites.


Personal user data is solely used to process inquiries within the context of the consent granted or in compliance with applicable data protection regulations. Based on legal requirements, Continental has enforced global, uniform and internal Data Protection Rules (Binding Corporate Rules) regulating the protection of your personal data.

Continental Reifen Deutschland GmbH stores data entered into website services or data provided for the process such as name, company, e-mail, address and telephone only for the purpose of communicating personally with you. The data is stored and/or used solely for the purpose of processing your inquiry/concern/participation in the competition. Your data is erased once processing of your inquiry/concern has concluded, provided that this erasure does not conflict with any statutory duties to retain records.

3. The data subject’s rights

3.1 Please note that, as a data subject, pursuant to the EU General Data Protection Regulation (EU GDPR), you have the following rights in connection with the processing of your personal data:

Information rights under Article 13 and Article 14 EU GDPR

Right of access under Article 15 EU GDPR
Right to rectification under Article 16 EU GDPR
Right to erasure under Article 17 EU GDPR
Right to restriction of processing under Article 18 EU GDPR
Right to data portability under 20 EU GDPR

If you have questions about this, please contact our data protection supervisor by e-mail at: dataprotection@conti.de

3.2 In accordance with Article 21 EU GDPR, you have the right to withdraw your consent to the collection, processing/storage and use of your personal data at any time. Consent must be withdrawn by writing to Continental Reifen Deutschland GmbH , Vahrenwalder Straße 9, 30165 Hanover, Germany or by sending an e‑mail to mail_service@conti.de

3.3 You can always contact our data protection officers in writing (including by e-mail) with questions or complaints. E-mail: dataprotection@conti.de. You can also contact the appropriate data protection authorities, if available.

4. Protection of stored data

Our company and Materna GmbH, ]init[ Aktiengesellschaft für digitale Kommunikation and mmpro film- und medienproduktion GmbH use technical and organizational security measures to protect the personal data provided by you from manipulation, loss, destruction or from being accessed by unauthorized persons. The security measures are continually improved and adapted in accordance with the latest technology. Data provided that is unencrypted could potentially be viewed by third parties. For this reason, we would like to point out that, with regard to data transmission over the Internet (e.g., by e-mail), secure transfer cannot be guaranteed. Sensitive data should therefore either not be transmitted at all or only via a secure connection (SSL). If you access pages and files and are then asked to enter personal data, please note that the transmission of such data via the Internet may not be secure and that there is a risk that it may be viewed and manipulated by unauthorized persons.

5. Cookies

When you visit our website, information can be stored on your computer in the form of cookies. Such cookies are used solely to ensure the operation of the websites. Other cookies (e.g., relating to website use) are only created based on your consent (see Cookie Policy). You can also choose not to accept cookies in your browser settings. However, please note, that you may not be able to fully use several functions of this website if you do so.

6.  Oracle Infinity

This website uses Oracle Infinity, a web analysis tool from Oracle Infinity Inc. (hereinafter referred to as “Oracle Infinity”). Oracle Infinity uses a cookie on our site that is only created based on your consent.

The only data that is then stored relates to the date and time of the visit, the pages visited, cursor use on the website, the page functions used, and the website from which you accessed Continental’s websites. Your IP address is transmitted anonymously and is only used to assign a geographical location at the city level. It is thus not possible to determine the identity of an individual website visitor at any time.

7.  Google Analytics

This website uses Google Analytics, a web analysis tool from Google Inc. (“Google”). Google Analytics uses cookies, which are text files that are stored on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of these websites will be transmitted to and stored on a Google server in the USA.

In case of activation of the IP address anonymization, Google will truncate/anonymize the last octet of the IP address for Member States of the European Union as well as for other parties to the Agreement on the European Economic Area. Only in exceptional cases, the full IP address is sent to and shortened by Google servers in the USA. This website uses active IP anonymization. On behalf of the website provider, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for the website provider and providing other services associated with website activity and internet usage to the website provider.

Google will not associate your IP address with any other data held by Google. Cookies on our site are used only on the basis of your consent. Furthermore, you can permanently prevent cookies from being stored by making the appropriate changes in your browser settings. We wish to point out, however, that if you do so, you may not be able to make full use of all the functions of this website. Furthermore, you can prevent Google’s collection and use of data (cookies and IP address) by downloading and installing the browser plug-in available at: http://tools.google.com/dlpage/gaoptout?hl=en

In addition, this website uses the following Google Analytics features for display advertising, which are also implemented via cookies:

  • Google Analytics demographics and interest reports
  • Impressions reports on the Google Display Network
  • remarketing

These reporting capabilities enable us to use and evaluate Google's interest-based advertising data and third-party visitor data in Google Analytics. The data includes information such as age, gender and interests. The demographic data is not attributable to any particular person.

Remarketing with Google Analytics for online advertising: Our ads appear on third-party websites (including Google). We and third parties (including Google) share first-party cookies (such as Google Analytics cookies) and third-party cookies (such as DoubleClick cookies) to serve ads based on previous visits by a user to our site to align and optimize.

The cookies required for Google Analytics display advertising are also set on our website only on the basis of your consent. In addition, you can permanently prevent the storage of cookies by setting your browser software accordingly; however, we point out that in this case you may not be able to use all the functions of this website in full. You can also opt out of Google Analytics for display advertising directly from Google and customize your ads on the Google Display Network by visiting the ad settings at https://www.google.com/settings/ads.

8.  Qualtrics

This website uses Qualtrics: a customer experience solution to collect feedback from users of the website via surveys to improve our products & services. Qualtrics does not collect any information on pages where it is not installed, nor does it track or collect information outside your web browser. Qualtrics only collects data if you actively fill out a feedback survey. If you'd like to obtain a copy of your personal data, make a correction, or have it erased, please contact us. For more information, see Qualtrics Privacy Policy at https://www.qualtrics.com/privacy-statement/ & Qualtrics security policy at https://www.qualtrics.com/security-statement/ For more information on Qualtrics and GDPR, visit https://www.qualtrics.com/gdpr/

9. Sharing in social networks:

If you use the “Share” function on our website, no personal data is transferred to the respective social media service. If you use your own profile to share our website content, we do not have any bearing on the content and scope of the data collected by these networks. The terms of use and privacy policies of the respective social network apply in this respect.

10.  iFraming:

We embeds videos via iFraming on our website. External content from third-party websites can be embedded and displayed in defined areas on our website via iFraming.

Videos from the following third-party website are embedded on our website:

YouTube:
This website from which videos are embedded via iFraming is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.

By clicking on the videos it will be marked by the YouTube logo. You can find YouTube’s Data Protection Notice [here].

If you visit one of our websites with embedded videos, the Internet Explorer will not automatically establish a link to the server on the appropriate network. By clicking on the embedded Video you give your consent to communication with the aforementioned website and the placing of cookies by this website. By clicking on the embedded video the information that you visited our website will be automatically be forwarded to the aforementioned website operator and cookies will be placed by the aforementioned website.

If you are logged into the aforementioned website visiting our website, the data transmitted will be associated with your user account. If you wish to prevent a network from linking information with your user account in this manner, please log out from the respective network before clicking on the respective video.

Even if you are not registered as a member of the aforementioned website, or you are currently not logged in your data may be stored by the operator of the aforementioned website after you click on the respective video. We have no influence on the placement of third-party cookies and over the scope and content of the data collected by the aforementioned website or on how that data is used. For more information, please read the privacy policies of the aforementioned website.

Continental Reifen Deutschland GmbH processes your data in the context of your use of the website continental-tires.com in compliance with the applicable legal regulations.