News & Stories

General Tire partners with ‘The Wild Swimming Brothers’ to highlight  ‘Live Life to the Full’

General Tire partners with ‘The Wild Swimming Brothers’ to highlight ‘Live Life to the Full’

2018-11-23
General Tire have teamed up with the Hudson brothers on Swim Wild - a follow up video campaign to the award winning Wavemaker that launched earlier this year. 

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General Tire becomes Official Partner of NASCAR Whelen Euro Series

General Tire becomes Official Partner of NASCAR Whelen Euro Series

2018-11-01
From 2019, General Tire will supply tyres for all cars in the NASCAR Whelen Euro Series – Race tyres are set to meet high expectations of NASCAR Whelen Euro Series teams.

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General Tire partners with big-wave surfer to show that ‘Anywhere is Possible’

General Tire partners with big-wave surfer to show that ‘Anywhere is Possible’

2018-10-01
General Tire have teamed up with big-wave surfer Andrew Cotton on ‘Wavemaker’ – a new video campaign that documents Andrews return to surfing after breaking his back –  as part of their aim to show UK motorists that ‘Anywhere is Possible’.

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The new Grabber A/S 365: Your access to any season

GRABBER A/S 365

2018-09-01
General Tire, the tradition-rich tyre brand with its American heritage, has launched its latest all season tyre: the Grabber A/S 365.

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General Grabber X3 and Grabber AT3: All-terrain tyres for on-road and off-road driving

GRABBER AT3

2018-09-01
Heritage-rich General Tire continues its product offensive with SUV tyres for on-road and off-road use.

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General Tire’s mud-terrain tyre comes out on top in “Land Rover Owner International” test

GRABBER X3

2018-03-31
Land Rover experts put two mud-terrain tyre models head-to-head – Grabber X3 wins through

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General Tire supplies tyres for Mercedes-Benz G-Class

GRABBER AT2

2017-10-23
Mercedes G 300 to be fitted with General Tire Grabber AT² ex-works in Graz

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General Tire launches new winter tyres for cars, SUVs and vans

ALTIMAX WINTER 3

2017-09-01
General Tire launches new winter tyres for cars, SUVs and vans. New products target greater safety in all vehicle segments.

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The General Tire summer tyre portfolio: wide range of sizes available for cars, SUVs and vans

EUROVAN A/S 365

2017-04-03
The General Tire brand offers a broad portfolio attuned to the European market.

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General Tire launches two new all-terrain tyres for on and off-road driving

GRABBER X3

2016-09-01
General Tire is continuing its product offensive with two new SUV tyres for on and off-road use.

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General Tire launches Altimax A/S 365 all-season tyre

General Tire Altimax A/S 365

2016-08-08
All-season tyre with state-of-the-art technology and high safety reserves

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General Tire invites 25 importers from around the world to marketing exchange in Munich

2016-07-06
General Tire fosters personal dialogue and networking among its importers

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Wild Bear Trophy - National Off-Road Championship.

IMG_8879 GT

2016-07-11
The 3rd stage of Off-Road Championship took place at Piatra Neamt, 23-26 June 2016.  

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General Tire celebrates “100 Years of Adventure”

2015-02-18
Tradition-rich 4x4 tyre brand founded in 1915

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Since 1915.
General Tire. A brand of Continental.

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