News & Stories

The popular NASCAR Whelen Euro Series kicks off the new season on the weekend of 12/13 September in Vallelunga, Italy.

2019-05-14
Four Euro NASCAR vehicles drew in the crowds at this year’s World-famous Goodwood Festival of Speed.

2019-05-14
General Tire continues its product offensive, with the introduction of the much-anticipated Grabber X3 featuring Smooth Red Letter (SRL) sidewall markings for the first time in the UK, following high demand. 

2019-04-24
The NASCAR Whelen Euro Series roared into action in Valencia, igniting a thrilling series of races. 

2019-04-12
The latest BMW X5 to be fitted with General Tire Grabber AT3, delivering strong off-road grip and safe on-road handling

2019-02-12
Before setting off to Europe for a winter adventure, General Tire is urging motorists to check where winter tyres are mandatory. 

2019-01-23
Altimax One & Altimax One S offer extensive summer range to cover passenger cars, delivering safe performance for everyday driving with high grip in dry and wet conditions, offering significantly improved mileage. 

2018-11-23
General Tire have teamed up with the Hudson brothers on Swim Wild - a follow up video campaign to the award winning Wavemaker that launched earlier this year. 

2018-11-01
From 2019, General Tire will supply tyres for all cars in the NASCAR Whelen Euro Series – Race tyres are set to meet high expectations of NASCAR Whelen Euro Series teams.

2018-10-01
General Tire have teamed up with big-wave surfer Andrew Cotton on ‘Wavemaker’ – a new video campaign that documents Andrews return to surfing after breaking his back –  as part of their aim to show UK motorists that ‘Anywhere is Possible’.

2018-09-01
General Tire, the tradition-rich tyre brand with its American heritage, has launched its latest all season tyre: the Grabber A/S 365.

2018-09-01
Heritage-rich General Tire continues its product offensive with SUV tyres for on-road and off-road use.

2018-03-31
Land Rover experts put two mud-terrain tyre models head-to-head – Grabber X³ wins through

2017-10-23
Mercedes G 300 to be fitted with General Tire Grabber AT² ex-works in Graz

2017-09-01
General Tire launches new winter tyres for cars, SUVs and vans. New products target greater safety in all vehicle segments.

2017-04-03
The General Tire brand offers a broad portfolio attuned to the European market.

2016-09-01
General Tire is continuing its product offensive with two new SUV tyres for on and off-road use.

2016-08-08
All-season tyre with state-of-the-art technology and high safety reserves

2016-07-06
General Tire fosters personal dialogue and networking among its importers

2016-07-11
The 3rd stage of Off-Road Championship took place at Piatra Neamt, 23-26 June 2016. 　

2015-02-18
Tradition-rich 4x4 tyre brand founded in 1915